Search & Content Performance Lead at EFY Group

Company: EFY Group / Electronics For You Salary: Rs. 35,000-50,000 per month. Experience: 1-2 years. Location: Okhla, Delhi. Mode: WFO & WFH. About The Role: We are looking for a Search & Content Performance professional who can improve organic traffic and content performance across our digital platforms. The ideal candidate should have experience working with a digital publisher, education content site, or similar content-driven platform . Key Responsibilities: Manage organic search traffic and AEO performance. Analyze Google Search Console and Google Analytics data. Work on content clean-up and consolidation across large numbers of web pages. Improve on-page content standards and internal linking. Maintain index hygiene and identify technical content issues. Work on structured data and improve search visibility. Edit technical English content written by engineers and make it easy for general readers to understand. Support AI-assistant and search visibility initiatives. Use basic Python or Google Sheets scripting for working with Search Console and GA4 data. Requirements: 1-2 years of relevant experience , preferably with a digital publisher or education content platform. Strong hands-on experience with Google Search Console . Experience handling content clean-up or consolidation projects involving 1,000+ web pages . Ability to understand traffic changes after content optimization. Good English editing skills. Basic knowledge of Python or scripting in Google Sheets. Good understanding of organic search, content optimization, internal linking, indexing, and structured data. Preferred Background: Candidates from digital publishers, ed-tech/study-content platforms, or developer/engineering content platforms would be preferred. Not A Fit: Profiles primarily focused on link building, local business search, or e-commerce listings may not be suitable for this role.