Marketing Strategist at Adwaita Educare Private Limited

About Adwaita Educare Private Limited: Adwaita Educare is a social startup that aims to provide a quality learning experience to kids. We focus on emotional development, skill development, and critical thinking development through various play-based activities that enhance the productivity and performance of a child. We aim to provide training to millions of educators and parents. We are bridging the communication gap between parents and teachers through our innovative solution while providing them tools such as mobile applications, websites, and social media platforms. We are developing a well-structured product to engage the community, which will empower and enhance the knowledge and support to children of the country. Responsibilities of the Candidate: Set specific marketing goals Design and implement marketing strategies aligned with business targets Develop digital campaigns to increase web traffic Analyze sales and marketing metrics Forecast market trends Research market to identify new opportunities Generate innovative ideas to promote our brand and our products Address advertising needs Ensure brand consistency through all marketing channels Use customer feedback to ensure client satisfaction Liaise with internal teams and ensure brand consistency Establish a strong, long-term web presence Requirements: Demonstrable experience with marketing campaigns and web technologies (e.g. online tools and social media) In-depth knowledge of CRM software and Content Management Systems Familiarity with SEO/SEM and Google Analytics Excellent communication skills (verbal and written) Strong analytical skills Team management skills