Content Marketing Manager at Bijliride

About Bijliride: Bijliride is a pioneering electric two-wheeler rental startup dedicated to delivering sustainable, convenient, and cost-effective transportation solutions. We serve both individuals and businesses with a unique 24/7 service model-a first in the country-that includes battery delivery, battery swapping, and breakdown assistance. Our mission is to redefine urban commuting by offering eco-friendly alternatives that enhance mobility while mitigating carbon emissions. As a rapidly expanding startup, we prioritize innovation, teamwork, and employee well-being. Role Overview: We are seeking an experienced Content Manager to oversee our content strategy and execution. The ideal candidate is a strategic storyteller with a strong background in development and the ability to create compelling narratives that align with our brand and business objectives. Key Responsibilities: Content Strategy: Develop and implement a comprehensive content strategy that aligns with brand goals. Plan and manage integrated content calendars across all channels. Content Creation: Produce, edit, and oversee high-quality content for the website, blog, social media, email newsletters, and marketing collateral. SEO Optimization: Conduct keyword research and implement SEO best practices to increase search engine visibility and drive organic traffic. Brand Voice: Ensure consistent brand voice and tone across all touchpoints. Develop and maintain content style guidelines. Audience Engagement: Monitor performance and engagement metrics. Use data-driven insights to refine the content strategy and improve reach. Cross-Functional Collaboration: Partner with Marketing, Design, Product, and Sales teams to ensure content supports business goals and integrated campaigns. Platform Management: Oversee content distribution and maintain content management systems (CMS) to ensure all information is accurate and up-to-date. Project Management: Lead multiple content projects simultaneously, ensuring time